Privacy Policy

Overview

Gently Parenting ("we", "our", "us") is based in the United Kingdom and respects your privacy. This policy explains what information we collect, how we use it, and your choices under UK data protection law.

By using Gently Parenting, you agree to this policy. If you don't agree, please don't use the app.

For the purposes of UK data protection law, we are the data controller of the personal data described in this policy.

Information we collect

Information you provide

• Account details: Email address when you create an account.
• Baby's information: Your baby's name, birth date, and related details you choose to enter. This helps us show you the right weekly content.
• Partner information: If you add a partner, their name and notification preferences.

Information collected automatically

• Device information: Device type, operating system version, and app version for troubleshooting and compatibility.
• Usage data: Which features you use and how often, to help us improve the app. This data is anonymised and aggregated.
• Purchase data: Subscription status and transaction identifiers (but not payment card details).

How we use your information

• To provide personalised weekly content based on your baby's age.
• To manage your subscription and provide customer support.
• To send notifications you've opted into (weekly updates, milestones).
• To improve the app based on aggregated, anonymised usage patterns.
• To comply with legal obligations.

We don't sell your data. We don't show you ads. We don't share your information with third parties for their marketing purposes.

Third-party services

We use a small number of trusted services to run Gently Parenting:

• RevenueCat: Manages subscriptions and validates purchases across iOS and Android. RevenueCat receives transaction data from Apple and Google to verify your subscription status. See RevenueCat's Privacy Policy.
• Apple App Store / Google Play: Processes payments. We don't receive or store your payment card details.
• Supabase: Your account and app data are stored in Supabase, which provides our hosted database and backend infrastructure. Supabase processes this data on our behalf as a service provider. Depending on how our project is configured, data may be held in the UK, the EEA, or other regions with appropriate safeguards under UK GDPR. See Supabase's Privacy Policy.

Data retention

We keep your data for as long as you have an active account. If you delete your account, we remove your personal data within 30 days, except where we're required to retain it for legal or financial record-keeping purposes.

Your rights (UK)

Under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, you have the right to:

• Access: Ask what personal data we hold about you.
• Rectification: Ask us to correct inaccurate or incomplete data.
• Erasure: Ask us to delete your data in certain circumstances.
• Restriction: Ask us to limit how we use your data in certain circumstances.
• Data portability: Receive your data in a structured, commonly used format where processing is based on consent or contract.
• Object: Object to processing based on legitimate interests or for direct marketing.
• Withdraw consent: Where we rely on consent, you can withdraw it at any time.

To exercise these rights, contact us at support@gentlyparenting.app. We'll respond within one month in most cases.

If you're unhappy with how we've handled your data, you can complain to the Information Commissioner's Office (ICO), the UK regulator: ico.org.uk/make-a-complaint.

Children's privacy

Gently Parenting is for parents and caregivers, not for children to use directly. We don't knowingly collect personal information from children on their own behalf. Information you enter about your baby is provided by you as parent or guardian, not collected from the child.

Security

We use industry-standard encryption and security practices to protect your data. However, no system is completely secure. If you believe your account has been compromised, contact us immediately.

Changes to this policy

We may update this policy from time to time. If we make significant changes, we'll notify you through the app or by email. The "Last updated" date at the top shows when the policy was last revised.

Contact

Questions about this policy? Email us at support@gentlyparenting.app.